This week we're happy to feature Payton James and her studio as our Featured Artist! Payton is releasing a new collection of paintings this week and we want to celebrate her hard work with you!
Payton is an abstract painter and her new collection, titled "Intervals," is a great showcase of her talents. Through her promotions on Instagram she shows her followers the various techniques she uses to create her work, which is a great way to give them a "behind -the-scenes" look into her practice and routine!
Payton is also doing a great job of utilizing the Link in Bio on her profile to direct her followers to subscribe to her email list. Your email list is a powerful marketing tool tremendously helps to convert followers into collectors! Great job, Payton!