Our featured artist this week is Leigh Larson of LeLoLa Fine Art! Leigh is an oil painter based in Minnesota, where she has the most beautiful inspiration for her landscape paintings. Keep reading to learn more about her and her studio!
One thing we love about Leigh's website is how she has organized her navigation tabs. While it may seem like a minor piece on your site, it's really important to make the shopping experience as simple as possible for your collectors. Leigh does this well by sorting her available collections onto their own page, having a separate page for her prints, and having a very detailed and informative commission submission page!
Leigh is also very active in her Instagram Feed. Although she is not currently promoting a new collection, she is still showing up multiple times a week to share inspiration pictures from nature, updates on her commissions, or just to pop in to say hi. We love this strategy because she's letting her collectors know that even though she's not creating a collection at the moment, she's still in the studio and getting inspired everywhere.