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	<title>thestudiosource.com &#187; invest in your business</title>
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	<description>Creative marketing advice for creatives - make marketing part of your creative process</description>
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		<title>Send your audience a message</title>
		<link>http://www.thestudiosource.com/send-your-audience-a-message</link>
		<comments>http://www.thestudiosource.com/send-your-audience-a-message#comments</comments>
		<pubDate>Mon, 30 Nov 2009 15:07:50 +0000</pubDate>
		<dc:creator>Stacey Cornelius</dc:creator>
				<category><![CDATA[Scary monsters]]></category>
		<category><![CDATA[invest in your business]]></category>

		<guid isPermaLink="false">http://www.thestudiosource.com/?p=433</guid>
		<description><![CDATA[I just spent three very long days selling the work I design and create. The crowd was smaller this year, possibly due to poor weather, flu fear, recession, all or none of the above. Some people did well, some people did not. This morning I got Seth Godin&#8217;s daily blog post in my In box, [...]


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<p>I just spent three very long days selling the work I design and create. The crowd was smaller this year, possibly due to poor weather, flu fear, recession, all or none of the above. Some people did well, some people did not.</p>
<p>This morning I got Seth Godin&#8217;s daily <a href="http://sethgodin.typepad.com/seths_blog/2009/11/watch-the-money.html">blog post</a> in my In box, as I do every morning. His closing statement is this:</p>
<blockquote><p>&#8220;Money is more than a transfer of value. It&#8217;s a statement of belief. An ad agency that won&#8217;t buy ads, a consultant who won&#8217;t buy consulting, and a waiter who doesn&#8217;t tip big—it&#8217;s a sign, and not a good one.&#8221;</p></blockquote>
<p><span id="more-433"></span><br />
Think about what you make. Think about why you do what you do. Think about how you present it. Artists who don&#8217;t treat what they create as a work of art send a message to their audience—and themselves.</p>


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<li><a href='http://www.thestudiosource.com/defeat-self-doubt' rel='bookmark' title='Permanent Link: The truth about self-doubt'>The truth about self-doubt</a></li>
<li><a href='http://www.thestudiosource.com/how-to-write-compelling-twitterheadlines' rel='bookmark' title='Permanent Link: How to write headlines that grab your audience'>How to write headlines that grab your audience</a></li>
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