Marketing is the business
of imagination.

The Studio Source helps you build an extraordinary business by focusing on approach—how you show your work, how you connect with your customers, and how you can make great marketing without selling your creative soul.

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Stacey Cornelius
I'm a writer, jargon translator, idea junkie & creative entrepreneur with a Fine Art degree. I have years of professional experience in retail, theatre, fine craft and information technology.  Read More

Why great marketing isn’t about getting noticed (and why it’s good to be irrational)

April 26, 2010

A little while ago I had a conversation with life and creativity coach Dawn Kotzer. I like Dawn. She lives farther out in the woods than I do, appreciates the power of metaphor, and knows her stuff, inside and out—particularly the inside part.

We were talking about being stretched too thin and what that does to your psyche and professional life when she posed a slightly terrifying question:

“What if you did nothing at all?”

One simple and surprising way past mental roadblocks

April 15, 2010

Do you ever feel a vague sense of discomfort when you’re about to start a project, write something important, or show new work?

Maybe that feeling of unease isn’t so vague. Maybe it’s very clear and very loud.

What do you do when that happens?

What burnout can teach you about creativity (or what I did on my late winter vacation)

March 22, 2010

Let me begin by saying that when you experience genuine enjoyment while vacuuming your house, it might be a sign of creative burnout.

I’d also like to tell you a long period without what most people consider a vacation isn’t necessarily a cause for alarm—provided your schedule and the work you do allows you to recharge your batteries.

And finally, with your indulgence, I would like to inform you it’s possible to nearly destroy a lifelong love of something if you approach it the wrong way.

Let me explain. No, there is too much. Let me sum up.

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