Marketing is the business
of imagination.

The Studio Source helps you build an extraordinary business by focusing on approach—how you show your work, how you connect with your customers, and how you can make great marketing without selling your creative soul.

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Stacey Cornelius
I'm a writer, jargon translator, idea junkie & creative entrepreneur with a Fine Art degree. I have years of professional experience in retail, theatre, fine craft and information technology.  Read More

Become a champion for your art

February 4, 2010

Not too long ago, I was talking to an artist about the way some people react to her prices. She was beyond frustrated. “Don’t they know how long this takes?”

Another artist was of the angry opinion that “People are stupid.”

There are way too many people in the industrialized world who have no idea where their food comes from. They think pizza comes out of a box. Why would they know about what you do? How could they even begin to know?

Rule your online domain – make your website work for you

February 1, 2010

Do you have online digs with your own domain name?

If you’re starting a business, it’s time. If you’re already in business, it’s way past time. Say goodbye to the Blogger account and stake your claim.

Domain registration and hosting plans can be had for very little money (see if you can beat the price at Network Solutions). When you have your own domain name, you show the world you’re an owner, not a renter. You show the world you’re here to stay.

If it comes down to choosing between the electric bill and a domain name, obviously you’ll hold off on the domain. Otherwise, get the vanity license plate, already.

Then put your website to work.

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